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Understanding Net Profit Margin: What It Really Tells You
A clear path doesn’t always mean a smooth journey — but it reveals where you’re actually headed. Why Understanding Net Margin Matters For many founders, reaching profitability marks a turning point. It signals that the business model is starting to hold — that the company is bringing in more than it spends and that net income is finally showing up on the financials. After long periods of uncertainty or break-even operations, that shift often feels like confirmation that somet

Brett J. Federer, CPA
Aug 45 min read


Gross Profit Margin Benchmarks: What Good Looks Like Across Business Models
Growth without structure erodes margins. This is where delivery efficiency starts. Recognized revenue often signals growth, but not always ease. The business might be selling more, earning more, even expanding in visible ways — but something underneath hasn’t caught up. It still feels constrained. Each month carries pressure. Each decision feels heavier than it should — even when your numbers seem healthy on paper. That’s where gross profit margin benchmarks help expose under

Brett J. Federer, CPA
Aug 15 min read
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